Description
You have a worthy project AND you've identified a prospect with means. How do you connect the two in a way that produces a sizable gift? Jerold Panas, America's wunderkind fundraiser, shows you the way. On one level, the book is a how-to guide. You learn to present your cause in its most irresistible light.
You become confident fielding the questions your donors will ask. You discover deft ways to use stories and statistics to enliven your cause. But the book is also a roadmap to your donor's mind. You learn what makes philanthropists tick, what motivates them to donate sizable amounts, what they look for in solicitors, and how to earn their loyalty for years to come.
Author: Jerold Panas
Publisher: Emerson & Church
Published: 02/08/2023
Pages: 134
Binding Type: Paperback
Weight: 0.36lbs
Size: 8.50h x 5.50w x 0.29d
ISBN13: 9781927375969
ISBN10: 1927375967
BISAC Categories:
- Business & Economics | Nonprofit Organizations & Charities | Fundraising & Grants
This title is not returnable